mercoledì 28 marzo 2018

Italy welcomes new Chinese Tourists

What is the portrait of the typical Chinese tourist that goes to Italy and how have they changed through the years? We asked Giancarlo Dall'Ara, president of Chinese Friendly Italy. Their website is a major source of important information and their work aims to help hotels and tour operators in Italy to be more attractive to Chinese travelers. 

Chinese tourists have a new profile: well-traveled, young and social, looking for an environmentally friendly and culturally rich holiday.  
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